Heura Uses ToolsGroup for Digital Supply Chain Transformation to Support Global Expansion

BOSTON — ToolsGroup, a provider of retail and supply chain planning and optimization software, announced it has been selected by Heura, a producer of next-generation plant-based meat, to help the company achieve the planning speed and accuracy necessary to transform its supply operations and meet the growing demands of its global expansion.

“We started Heura in 2017 to empower people to participate in a more nutritious and sustainable food system,” said Daniel Salrach Ruiz, Heura supply chain director. “Over the past few years, it has become evident that people are ready for this new era of responsible food sourcing and production. With our operations expanding into markets throughout Europe, we realized the need to digitally transform our supply chain so we can keep pace with our increasingly complex network and exciting growth in customer demand. ToolsGroup has been an invaluable partner, helping us drive growth and achieve greater efficiency through automation while reducing inventory 10%.”

As Heura’s business grew, so did the complexity of its supply chain. Heura began exploring solutions for digital supply chain transformation and ultimately chose ToolsGroup Service Optimizer 99+ (SO99+). ToolsGroup’s AI-powered demand modeling engine enables the planning team to better capture the impact of demand-shaping factors, interpret shifting demand signals for more accurate forecasts and adapt quickly to Heura’s widening network, reports ToolsGroup. The software also supports cross-functional visibility and team collaboration for faster communication and decision making, the company says.

“Modern supply chains need a powerful digital engine to keep up with the accelerated pace of commerce worldwide,” said ToolsGroup CEO Inna Kuznetsova. “By implementing best-in-class digital solutions, replete with AI-driven capabilities, companies can seize the opportunity to transform their supply chain operations and perfect their business strategies to become market leaders. We’re thrilled to be partnering with Heura, supporting this dynamic period of growth with ToolsGroup’s cutting-edge innovations and contributing to healthier, more sustainable food production practices.”